Client
Ford
Ford
What was delivered
Microsites
Printed Books
Interactive PDFs
Social Media Content
Printed Books
Interactive PDFs
Social Media Content
For over a decade, I led the design and production of the Ford Trends report. Each edition translated complex global research into clean, engaging storytelling focused on emerging consumer behaviors. Originally launched as a printed booklet, the report expanded to a responsive microsite in 2021, which became Ford’s most visited microsite to date.
Animations
Each year, 7 to 10 key trends were brought to life through simple, dynamic motion.
Each year, 7 to 10 key trends were brought to life through simple, dynamic motion.
Printed Books
Used at conferences held in major cities around the world.
Used at conferences held in major cities around the world.
